This is such a great article on prospecting. I especially like point #8 - "There are no such things as cold calls". Obviously the author makes a good point in that "everyone knows somebody who has a real estate need." But the point comes where your referral pipeline has simply run dry. You've wrung out all the potential leads you can get by calling on your existing clients, taking up orphan prospects and exercising that "hour of power" that the article focuses on.
So what do you do? In addition to doing all the points that the prospecting article above mentions (asking permission to speak with clients, never eat lunch alone..and so on), consider beefing up your pipeline with internet prospects.
These are people who are, historically, more loyal to their agent, ask for less home showings, spend more money, are better educated about the buying process and are more likely to use the same agent in the future. They're everything we want in a great referral!
Of course, not every internet referral is going to pan out. No referral service can guarantee that. But if you want to work with online prospects, and want the best possible shot at closing them right from the start, consider giving Real Estate Client Referrals a try.
You would be the exclusive agent in your area, and you have the option to lock up as many territories as you feel you can reasonably handle at no extra charge. Since you only pay when you get referrals, you don't have to worry about "giving up" a big chunk of your commission or spending monthly fees when you have no referrals to show for it. If you're not happy with the service for any reason (which is highly unlikely!), you have a full 90 day money back guarantee.
For more information on how to follow up with online prospects, or to see how many referrals we have waiting to hear from an agent in your area, call Clint at 1-800-977-7058 or visit www.RealEstateClientReferrals.com
